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Program objectives of the Bachelor of Business Administration in Marketing are to provide solid foundations in marketing concepts and business. The program provides skills in research, sales management, marketing, and product planning and development. Students demonstrate proficiency preparing presentations, writing reports, analyzing business problems and developing ethical values within a global business community.
As global competition in consumer goods and services increases, demand for business professionals with an enhanced knowledge of marketing is expected to continue to grow in Europe and everywhere in the world. Whether you are looking to gain the skills to build a career in marketing or advance in the marketing profession, the Bachelor of Business Administration in Marketing from Global Business School Barcelona is the degree for you.
Marketing is the intermediary function between product development and sales. It is the storehouse for such things as advertising, sales strategy, communications, and more. It is the marketing professionals’ job to create, manage, and enhance brands.
As a Bachelor of Business Administration in Marketing degree holder, you will be a stronger candidate for jobs and promotions in marketing and sales and you will find a wide variety of careers in marketing in Barcelona, in Spain, in Europe, in Asia, or wherever in the world. The great thing about marketing it is a function that is needed in every company in every industry, so career potential is unlimited.
The Bachelor of Business Administration in Marketing from Global Business School Barcelona, provides tools, methods, and techniques necessary to understand and effectively meet global business goals.
Bachelor of Business Administration (BBA) degree program consists of 180 ECTS. The academic year is divided into three quarters and lasts from October till June. During each quarter a student is required to complete 15-20 academic credits
International Focus: Of particular benefit to students and their future employers is the strong international focus of our Bachelor of Business Administration in international business program. This comes not only from the global-conscious course offerings, but from interaction with fellow students. Students come not only from Barcelona, Spain or Europe, but from most regions of the world.
Course Offerings: The Bachelor of Business Administration program’s curriculum incorporates cutting-edge global business education in Europe with an infusion of communications, technological applications and language studies. Of particular importance are the core courses in global sustainability and business ethics. At Global Business School Barcelona we build leadership capacity by providing students with more exposure to global trends, especially those that rebound to the international business environment, such as the rise of emerging economies, demographics shifts, and environmental changes.
Concentration Area of a Student’s Interest: A concentration is an area of specialization. The Bachelor in Business Administration (BBA) offers concentrations in:
The selection of an appropriate area of concentration gives students an edge in a particular business area of interest, while not minimizing the broad business education which they will need to become successful business people.
Global Business Electives: While studying for the Bachelor of Business Administration (BBA) program the students are free to choose their particular global business electives from among a wide range of courses offered at Global Business School Barcelona. The students from Spain and Europe are usually interested in courses which focus on business cultures from outside Europe, whereas students from Asian or Latin American countries choose courses which would allow them to understand peculiarities of European business.
Workshops, Industrial Visits, Global Study Trips: During the academic year Global Business School Barcelona organizes various workshops with invited business leaders from Spain, Europe and other regions and industrial visits to local Spanish and international companies in Barcelona. These activities are organized with an aim to go beyond academics and attain practical business knowledge. Global Study Trips allow students to deepen their knowledge of cultures and countries discussed in the classroom and to broaden their understanding of the global business.
To be qualified for admission to the Bachelor of Business Administration program, you must:
Once you get accepted
Finding accommodation and booking your flight
Arriving at your new adventure destination
About to finish your degree
We believe in the power of international education, so we strive to make it accessible for more young people across the world, joining our network means you are a step closer to achieving this dream.
€9900 (EU Students)
Global Business School Barcelona is a fully accredited private management university in Barcelona, Spain that teaches business in English and is dedicated to preparing students for the careers of the global economy.view website